EVENTOLOGY 2009 :: THE BUSINESS OF WEDDINGS

I am packed and ready to go! Well, mentally packed, anyway. As a wedding planner who operates a business, and not just who plans weddings, I strive to increase my education. Whether it be design or service, I want my clients to have the best options available to them with Andria Lewis Events.


This year, as a part of my education, I am attending Eventology 2009 :: The Business of Weddings. Eventology 2009 is produced by (Secretary of Chic) Katasha Butler of K Sherrie + Co she is also author of The Wedding Workroom blog. The speakers (as well as the attendees) are tops in the game of weddings and have so much to offer I can hardly stand the wait!

Terrica Skaggs, Miss Fabuluxe herself, will speak on Turning Your Brides Into Your Fans. Terrica's Fabuluxe blog is a must-read for not only inspiration, but the ever-present laugh. It is so important that your clients trust you in planning their wedding. And a wedding planner must earn that trust. There are no do-overs, so having a bride who is a fan (read :: they trust you) is tantamount to a successful relationship. I have my Blackberry poised and ready to take notes during Terrica's session. NOTE:: In an effort to become more green and use less paper, I now take electronic notes in meetings/classes.

Liene (pronounce Lynn) Stevens of Blue Orchid Weddings, The Blue Orchid Blog as well as The Smart Planner will present on Marketing To The Post Modern Bride. Liene has a breadth of knowledge in her field. She also an uncanny ability to see into a situation and pull from it the best practices for success. With her busy travel schedule this year, it will be a treat to sit in on a session that she facilitates.

Last, and most certainly not least, is the funny, effervescent and successful Saundra Hadley of planning...forever events. This mid-western momma (inside joke) is truly no nonsense. Her quick wit is most assuredly one of the reasons why her brides love her so much. Besides that she is just great at what she does. She was most recently nominated for Entrepreneur of the Year in Evansville, Indiana. Saundra's topic is Sales in the Wedding Industry.


There are so many wedding planners that I learn from as a part of my online community. And many I have never met. Lara Casey Editor of Southern Weddings magazine and owner of Bliss Event Group (The South), Latrice Cushenberry of Bridal Opulence (Nashville), Emilie Duncan of Emilie Duncan Events (Ohio), Kelly The Robot McWilliams of Weddings by Socialites (Florida) and Aletha Vandermaas of Pearls Events (Michigan) are only some of the people I look forward to meeting.


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If you would like to be a part of the Andria Lewis Events family, send an email to consult {at} andrialewisevents {dot} com. Or you may call us at 901-231-1275.